RESEARCH into teaser trailers.

Throughout this project, I have been working with Jay Coleman, Nazmeen Begum and Christopher Ogori.
To develop our understanding on teaser trailers and learn about the conventions, we watched a variety on www.youtube.com and www.imdb.com. We watched Toy Story 3, Superman, The Dark Knight and 20012.
From this, we discovered that most teaser trailers are significantly shorter than your regular trailer; they usually create an enigma and suspense, allowing the audience to raise questions about the film and be eager to keep an eye out for the trailer and then the film. We noticed that different genres determine how the teaser trailer is presented and what it consists of. For example; Toy Story 3 lacked showing of the narrative and storyline (possibly due to the film not have been completed yet) and just introduced characters that automatically made the audience realise what the film was because they could relate it to the previous Toy Story's although they may not all appear in the movie to come. However, the teaser trailer for 2012 based on just the setting and soudtrack to create suspense and get a feel of what the atmosphere is to be like in the full feature. Both teaser trailers created an enigma through lack of narrative and storyline.